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Buffalo Communications has a Bright Blue Day
Buffalo Communications has been appointed by integrated creative agency, Bright Blue Day, to implement the media relations aspect of the company’s re-brand.
Bright Blue Day (BBD), formerly the Design Group, has hired Buffalo,the specialist B2B communications consultancy, to help communicate its repositioning to marketing and new media decision makers. BBD will be repositioned in the marketplace as an integrated agency specialising in brand engagement and sustainability.
Buffalo has been hired due to its knowledge of the relevant media and in-depth knowledge of the creative industry. Buffalo’s appointment by Bright Blue Day follows a string of account wins for the communications consultancy and the hiring of three new members of staff.
David Ford, CEO of Bright Blue Day, commented: “The strategic implementation of a media relations campaign was always going to be the next step for Bright Blue Day as part of our re-brand as an integrated agency. We selected Buffalo for their focus on results not activity, a focus that perfectly matches our company ethos.”
Kerry Hallard, Managing Director of Buffalo Communications, commented: ‘The digital marketplace is a burgeoning and exciting industry space. Helping Bright Blue Day to differentiate itself in this crowded space will be a challenge that we will embrace by working to develop industry-leading thought leadership’.
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Bright Blue Day
