Nomensa is an independent user centred design agency that creates engaging and customer-focused websites. As experts in web strategy, usability, accessibility, web design and social media, we blend these services to deliver spectacular results for our clients. We place users and business stakeholders at centre of our web development process and use bullet-proof research methodologies to replace doubt with clarity and anxiety with confidence. If you are looking for stand alone usability services, accessibility consultancy, social media strategy or a fantastic new website to engage your customers – let us inspire you.
As an Internationally recognised leader in Broadcast Media, BSkyB takes its corporate social responsibilities extremely seriously and this includes the provision of accessible services for all its customers. As a result BSkyB’s objectives were:- - To produce a hub of accessibility information for Sky customers to make their Sky TV experience more enjoyable - To create a site that meets Sky’s strict brand guidelines and exceed the highest standards of web accessibility and be independently audited by the Shaw Trust - To disprove the common perception that creativity and accessibility are mutually exclusive - An accessible CMS allowing content to be easily created and updated by non-technical staff. Following a rigorous selection process, Nomensa were chosen to not only design, but also build and host the new Sky TV Accessibility site. Sky were eager to work with Nomensa after recognising our ability to combine creative design, accessibility and usability to produce sites that conform to the highest web standards. Perhaps the decisive factor was the demonstration of the latest release of our highly accessible and usable CMS – Defacto 2 which would be used to manage the new site.
Client: Barcham Online
Having established a successful trade business online, Barcham Trees, the largest container tree nursery in Europe, wished to develop a complementary presence in the retail marketplace. Barcham Trees approached Nomensa to support the design and build of a new e-commerce website specifically for private consumers. The aim of the retail website was to capture an instant share of a market by providing a successful online shopping experience in an area not traditionally associated with online shopping. Key drivers included a highly accessible site to ensure easy Google indexing and rankings, a simple to use and customisable content management system to easily manage over 150 product lines, managed hosting and support, and seamless integration with PayPal.
As one of the largest international accountancy networks, BDO identified that its brand and online presence were key in supporting its worldwide users. Following an initial Nomensa accessibility audit, BDO commissioned Nomensa to redesign its website and integrate it into Nomensa’s accessible Content Management System (CMS), Defacto 2.0 which could be easily used by the BDO web team to update the site.
Client: The Daily Mirror
As one of the UK's leading newspaper brands, www.mirror.co.uk operates in a fiercely competitive landscape. The Daily Mirror selected Nomensa due to our experience and reputation in providing measurable benefits for large media organisations and high traffic consumer brands. As part of a plan to make long term improvements to the site, The Daily Mirror decided to strengthen the brand's online proposition by reviewing the website's accessibility and usability. Nomensa helped The Daily Mirror's brand team identify key research and remediation services to provide both quick and long lasting results via a range of services. These services utilised both Nomensa's in house experience and flexible usability research facilities. The aims: * Improve inbound traffic by exposing the wealth of content available to search engines; * Increase unique visitors and visitor frequency through enhanced user experience; * Increase advertising revenue opportunities by exposing relevant premium content.
In light of web accessibility research conducted by Nomensa that analysed the top ten travel websites in the UK ( UK Travel Websites Report 2005 ), lastminute.com was keen to assess and ensure a high level of accessibility and usability . Currently striving to be the largest European e-commerce lifestyle player, the experience their website provides for their users is crucial in achieving that objective. A strategic need was identified by lastminute.com to improve web accessibility and to meet the obligations of the Disability Discrimination Act (DDA) and Nomensa was appointed to support the initial assessment.
Client: Museum of London Archaeology
The Museum of London Archaeology (MOLA) website is a hub for archaeological information for three key audiences: commercial customers, researchers and academics and the general public. However, as the site has grown organically over recent years, messaging and content has become confusing and MOLA’s target audiences struggle to find the information they require. Specifically, existing and potential visitors may be sourcing archaeological expertise from elsewhere. MOLA has established great credibility and trust with their brand and wanted to build upon this to increase the number of new business enquiries to the website from their existing and potential customers. MOLA also wanted to provide an intuitive user experience that exceeds that of its competitors. To achieve this, a clear definition between commercial and public audiences was needed so that each could be supported and targeted more efficiently.
Parkers.co.uk, the UK's largest automotive website for pricing and reviews, offers a wealth of information to potential new and used car purchasers. Parker's wished to maximise online advertising revenue by increasing page views of premium content. Parker's set out to understand and reveal suitable (existing) content to support the needs of an increasing ' non-enthusiast ' market and in doing so create premium value advertising inventory. Parker's core brand values are 'independence, accuracy and trust' so it's essential the online user experience reflects these values at every level.
Client: Thrifty Car Rental
Thrifty Car Rental is one of the most widely recognised brands in the car rental industry. Aiming to significantly increase sales online, Thrifty engaged Nomensa to undertake a user requirement evaluation of their website ahead of a redevelopment of the site. Having been impressed by the quality and thoroughness of the initial report, Thrifty re-engaged with Nomensa to undertake the next phase of development and translate the findings of the evaluation into a visually engaging, fully accessible, user-centred website that would significantly improve quotation volumes and conversion rates.
Client: Virgin Mobile
Virgin Mobile is a brand that recognises the importance of web accessibility and takes care to ensure that all its users are considered and catered for. Virgin Mobile asked Nomensa to review the user experience of its website, to assess levels of usability and accessibility and consider the impact that new browser technologies may have. Virgin Mobile particularly wanted to investigate key customer journeys to ensure that all user objectives could be met quickly and directly.
Client: Barnet Council
After doing an original re-design of Barnet Council’s website in 2004, Nomensa were commissioned once again to refresh the cosmetic design of the site. While refreshing the look but remaining within existing style guidelines, Barnet Council needed to offer improved online services. In addition to this, they wanted to ensure their key messages were effectively communicated to the user. Barnet Council wanted to meet web accessibility standards and lay a foundation to maintain these standards on the new live website.
Client: The Broads Authority
The Broads Authority is the organisation responsible for Britain's largest wetland area. Requiring a new content management system (CMS) and a comprehensive end-to-end research and development service, the Broads Authority required a new website that would deliver suitable content and tailored functionality for a growing audience. The Broads Authority asked Nomensa to exceed government requirements for public service websites by achieving triple-A accessibility at both the front and back-end. It was also important that the chosen CMS solution offered flexibility to meet future functionality needs and could be customised to Broads Authority's exacting requirements. Hosting, training and ongoing support were all provided as part of the package.
Client: London Business School
London Business School is a global centre of academic excellence. The School's website content is managed by a significant number of stakeholders and serves a diverse and truly global audience. As part of a complete website review, London Business School required comprehensive research of their audience needs to be translated into a new information architecture.
Client: Middlesex University
Middlesex University commissioned Nomensa to support them in developing an intuitive structure (information architecture) for the university’s website to ensure that visitors could quickly find the information that they are looking for. This was part of a project to redesign its entire web presence and better support the user’s goals.
Client: British Computer Association of the Blind
British Computer Association of the Blind (BCAB) is an organisation of visually impaired people who campaign for equal access to ICT for the visually impaired. BCAB approached Nomensa to update the visual design of the website, develop the designs into accessible web templates and integrate the templates into Defacto 2.0, Nomensa’s accessible Content Management System – the world’s first. Due to the nature of the organisation and its members, it was imperative for Nomensa to develop an accessible and usable website on a system that could be accessed and updated by people with visual impairments.
Client: Guide Dogs for the Blind Association
Guide Dogs for the Blind Association were redeveloping their intranet to meet the diverse and changing needs of the organisation. With a high proportion of visually impaired users, it is vitally important that those with disabilities have the same level of access and experience as all other users. Having already procured a Content Management System (CMS), it was vital that the interface for adding and amending content was accessible to all to provide an inclusive working environment. This would require an extremely thorough review of the technology adopted and a comprehensive accessibility study. A worldwide reputation in understanding technology and providing accessibility solutions gave Guide Dogs the confidence to select Nomensa for this task.
Client: Macmillan Cancer Support
Macmillan Cancer Support, a well respected charity for the support of cancer sufferers, came to Nomensa with numerous accessibility requirements. Macmillan wanted to extend their reach to the widest possible audience. To achieve this goal Macmillan requested that a number of their online offerings were audited to determine how they fared in terms of accessibility against the Web Content Accessibility Guidelines (WCAG). This included assessing the accessibility of their homepage, the site’s e-commerce area and the organisation’s newsletter, Exchange.