TBCH Thanks Diabetes UK Donors
Posted by: TBCH
Date added: Wed 20 Jun 2012
The mail campaign, “Thanks to You” takes the time to thank their regular givers for their continued support; demonstrating how their donations have enabled them to embark on three groundbreaking pieces of research. The pack will be sent to the supporter base, primarily people with Type 1 or Type 2 Diabetes, or those closely affected by the disease.
Steve Grout, TBCH CEO says: “We’re delighted to be helping Diabetes UK. It’s a fantastic Charity which is striving to do more to help people with diabetes and those at risk. Diabetes is a growing problem in the UK, with 2.9 million people who have the condition, so everything we can do to increase income is important.”
Adam Morecroft, Supporter Development Manager, Diabetes UK says “We’re pleased to be working with TBCH. They’re bringing real creative insight and data driven knowledge to us; we believe the creative work will really resonate with our supporter base. It’s really important for us to communicate with the right tone but also to engage effectively with our supporter base. We have to reinforce a sense of engagement to maintain loyalty but still raise funds as we know this group are an important and generous donor segment for us.”
Other articles by TBCH:
Let’s face facts. Nobody’s listening anymore. Nobody’s watching. Your – our – messages are falling on deaf ears, are just part of the marketing noise of everyday life. Our CEO has some wise words on the matter.
Fri 15 Mar 2013
WSPA, (World Society for the Protection of Animals) the leading global animal welfare organisation, has appointed Targetbase Claydon Heeley (TBCH) to develop its Global Legacy Campaign following a competitive pitch.
Thu 02 Aug 2012
Integrated Marketing Agency, Targetbase Claydon Heeley (TBCH), Media Agency, Mike Colling & Co (MC&C) and Communications Consultants Bottom Line Ideas (BLI) have been appointed by the British Lung Foundation to create and launch a high profile national asbestos awareness campaign.
Wed 04 Apr 2012
Integrated agency, Targetbase Claydon Heeley (TBCH), has hired Dominic Allkins to the role of Senior Communications Consultant and Kirsty Lassiter as Account Director on the Three Mobile Direct account.
Wed 07 Mar 2012
Integrated agency, Targetbase Claydon Heeley (TBCH), has appointed Leah Duquemin, Eve King, Nicola Sait; and promoted Dominic Roe and Rebecca Hobden to support agency growth and recent new business wins in the Automotive and Fundraising sectors.
Wed 03 Aug 2011
By: Jonathan Williams
By: Jonathan Chadwick
By: kitten mitten