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Utilizing Breadcrumbs for an E-Commerce Web Design

When developing an e-commerce website, it is important to know and understand the buyer journey and how the user navigates through your website. This article covers the importance using breadcrumbs in your navigation and how it impacts your end user.

Wed 26 Feb 2014

Weight Watchers launches Love Fibre, design by bluemarlin

Global brand consultancy bluemarlin has continued its partnership with Weight Watchers to design packaging for Love Fibre, the weight loss organisation’s new venture into the cereal category. The range, created in alliance with Weetabix, the UK’s leading cereal manufacturer, rolls out nationally in the UK beginning this month.

Tue 04 Feb 2014

Valspar Paint launches into the Australian market with a design by bluemarlin

International paint and coatings manufacturer, Valspar has launched a new range into the Australian market with a stunning design created by bluemarlin. Launched this month in Masters Home Improvement stores across Australia, the vast portfolio encompasses 225-SKUS in five ranges - Interior, Exterior, Trim, Prep and Ceiling paints.

Mon 02 Dec 2013

The Grinch Pinch – Christmas in the age of austerity

The stage is set then for Christmas 2013. Will anyone be taking a modest Waitrose-esque approach this year? Or will everyone jump on the opportunity to celebrate this newfound economic optimism?

Mon 02 Dec 2013

Bluemarlin wrap up ZEO for Christmas

Global brand consultancy bluemarlin has designed packaging for ZEO Tingle Bells, a limited edition offering from Freedrinks Ltd. This glittery new addition, flavoured with winterberries and mulled spices, will be available throughout the holiday season at Yo Sushi! Restaurants and WH Smith stores as well as a host of independent pubs across the UK.

Mon 18 Nov 2013

Bluemarlin design allows Hellmann’s to navigate a diverse world

The Singapore-based studio of integrated brand design agency bluemarlin has created strategic positioning and designed packaging for Unilever Food Solutions’ global range of Hellmann’s mayonnaises and salad dressings. The large-scale products, meant solely for chefs and restaurant owners rather than consumers, have just launched in Asia with introduction to other world markets imminent.

Mon 11 Nov 2013

The BOSS Industry Awards Book of the Night Digitally Printed on Mirri Holographic for HP Indigo

The newly released Mirri Holographic for HP Indigo was chosen to create the front cover of the booklet.

Fri 01 Nov 2013

Bulletproof designs ICC World Test Championship identity

International brand design agency Bulletproof has created the brand identity and visual identity system (VIS) for the International Cricket Council’s (ICC) newly launched ICC World Test Championship (ICC WTC), which was unveiled in a launch event in Abu Dhabi on 12th October.

Sun 13 Oct 2013

Top 10 UK Employers for Working Families

Creative and digital marketing agency Obergine won the Top 10 UK Employers for Working Families award for SME sector

Fri 11 Oct 2013

Brand identity for Jerroms

Re-branding programme, digital, signage and advertising

Mon 07 Oct 2013

Animated video for White Springs

See our latest video for White Springs

Mon 07 Oct 2013

Bluemarlin puts pure imagination into WONKA’s new chocolate offering

Global brand and design consultancy bluemarlin has created strategic brand positioning and packaging for a new range of WONKA chocolate blocks, designed for family sharing. The Nestlé brand’s initial offering launched in August this year and includes four variants: Triple Chocolate Whipple, Nutty Crunchilicious, Chocolate Tales and Caramel Hat Trick.

Thu 03 Oct 2013

Ex-Fitch creative duo launch Missouri Creative

Missouri Creative, a new retail and brand design agency founded by two former creative directors at Fitch, officially opens for business this month, with Waitrose, HTC and Paddy Power amongst its first clients.

Wed 11 Sep 2013

Sports fans invited to 'walk on yogurt' at Danone Nations Cup

Danone's super-thick yogurt brand Danio unveiled a giant pot of ‘walk on yogurt’ at Wembley Stadium last weekend as part of an experiential campaign devised by brand experience agency BEcause.

Wed 11 Sep 2013

BEcause Creates Mud-Themed Brand Experience for Betway

Betway, the leading online casino and betting website, is working with brand experience agency BEcause to activate its sponsorship of a number of high profile mud-runner events this summer to help drive brand awareness and traffic to the sports-betting website.

Fri 09 Aug 2013

BPIF chose Celloglas’ Cellotouch lamination and spot UV for Annual Review 2012/2013

Celloglas, the UK’s leading decorative print finisher, finished the cover of the review at their Reading factory site.

Thu 01 Aug 2013

LEGO Showcases Chima, Friends and Duplo with BEcause

LEGO, the global toy brand, has teamed up with brand experience agency BEcause this summer to stage the first ever joint roadshow for LEGO’s Duplo, Friends and Chima brands.

Thu 01 Aug 2013

CAR Magazine Launches Spectacular Campaign With Mirri Covers To Celebrate 50 Years Of The Porsche 911

Bauer Media’s CAR magazine has published a spectacular event issue to celebrate 50 years of the Porsche 911. The magazine has produced seven different cover editions featuring seven different 911 icons, all sourced by and shot exclusively for CAR on seven different high-impact colour palettes – and all topped by a spectacular metallic finish created by printing onto Mirri.

Fri 26 Jul 2013

Spencer du Bois rebrands NUS

Spencer du Bois, the social impact branding specialist, has rebranded the National Union of Students to ensure students can thrive and help them shape the future of education.

Wed 24 Jul 2013

Bluemarlin Brings Out the Science in SCI-MX

Integrated brand design specialist bluemarlin has redesigned packaging for SCI-MX Nutrition, a leading brand in the sports nutrition category. In recent years, the brand has experienced rapid distribution growth and is sold in the top five top grocery multiples, nationwide independents and also has a large international distribution base.

Thu 11 Jul 2013

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