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Rich Wake Creates ‘Much Ado About Nothing’ for GU

Posted by: New Division

Date added: Tue 28 Feb 2012

Rich Wake, represented by the New Division Illustration Agency, was commissioned by German publisher GU to create this poster to promote the ‘Parenting Guidebook’.

Rich was briefed to illustrate a child’s take on ‘Much Ado About Nothing’, for a promotional series of theatre style posters.

The campaign was designed to emphasise the idea behind the book, that children stage daily dramas worthy of the theatre greats. The combination of Rich’s retro typography and bold graphics culminated in a striking artwork.

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