Knifedge Backs Snow Patrol At Children In Need Rocks Manchester
Posted by: Knifedge Ltd
Date added: Thu 24 Nov 2011
Knifedge’s animations were inspired by the Golden Eagle which features prominently on the cover of the band’s new album, “Fallen Empires”. In the 4-minute visual sequence, eagle silhouettes fly over stylised fields and cityscapes, offering dramatic bird’s eye views on abstract landscapes below.
The visuals were screened on 7 giant LED screens during the 2 hour concert organised by X Factor judge and Take That star Gary Barlow. The event was attended by 14,000 people, and watched by 4.3m viewers on BBC One, as a precursor to the BBC’s annual Children in Need Telethon the following night.
Jonathan Brigden, managing director at Knifedge, comments:
“We were delighted to support Snow Patrol at what turned out to be a brilliant concert for a great cause. We’re already working with the band on plans for its 2012 Fallen Empire Tour, and look forward to helping create a stunning series of events next year.”
Knifedge’s visual creations were also on show at another major event this month at Madison Square Garden, New York – when US singing sensation Josh Groban played the last gig in his “Straight to You” Tour to a packed house. Knifedge has produced all the moving image content for this 8-month tour, involving complex projection mapping onto a giant arched set.
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