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ITV deliver exclusive screening of Robbie Williams' new 'Lovelight' video

Posted by: Creativematch Graduate Recruitment

Date added: Tue 26 Sep 2006

Enjoy a 'close encounter' of the exclusive kind with Robbie Williams on October 6th at 11pm on ITV1 and later that night on ITV2, in a stand alone broadcast of his  new single ‘Lovelight’

For the first time on ITV, the network will broadcast the video as a stand alone five minute programme with further coverage on itv.com.

 

Guy Freeman, Controller of Music and Events says: “Robbie was a big hit with our viewers earlier in the year as he’s one of those rare performers who connects with an incredibly broad range of fans. The new video has extremely high production values and is a great track, it only seems appropriate to offer viewers the chance to see it first on ITV.”

 

Rebecca Coates of EMI Records says: “This is the first time that EMI Records/IE have had the chance to work with ITV on the exclusive broadcast of a stand alone video programme any kind. ITV have given us a fantastic platform opportunity to deliver one of our artists direct to his core audience and hope that is a programme strand that they can build on in the future.”  

 

The new video was shot recently whilst in Vienna during a break from Robbie's  European Tour 'Close Encounters' tour by director Jake Nava, whose previous video credits include Beyonce’s ‘Crazy In Love’, Kelis’ ‘Milkshake’ and Usher’s ‘Burn’ amongst others

 

‘Lovelight’ is released on November 13th on Chrysalis/EMI Records, and is the second single to be taken from his highly anticipated and forthcoming ‘Rudebox’ album which precedes the single on October 23rd. 

 

‘Lovelight,’ recorded with NYC based uber-producer Mark Ronson earlier this year is a 'spectacular cover of Lewis Taylor’s criminally unknown soul-anthem. Together they have taken it from its warm soul roots, and transformed it into a building euphoric anthem featuring a full-on falsetto vocal performance that ranks amongst one of his most dynamic and definitive singles to date' says the company.

 

 

 

 

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