Hay Group Appoints Gravytrain For Global Digital Campaign
Posted by: Gravytrain
Date added: Wed 20 Jun 2012
Full service digital agency Gravytrain has won six new clients including Hay Group, First Insurance, Skin Rejuve, Cycle Stuff Direct, Piajeh and Fruity Media Group. The agency will be delivering a range of digital activity, including PPC, SEO, website design, social media and e-commerce across these accounts.
Among Gravytrain’s new briefs is a campaign for global management consulting firm Hay Group. Gravytrain is providing analytics tracking and reporting, as well as PPC consultancy on a global scale. The account was won following a competitive pitch.
Gravytrain also adds to its growing insurance client list with a social media brief from insurance service provider First Insurance. Gravytrain will use Twitter and Facebook to engage with students and drive footfall to the website.
In the retail sector, Gravytrain has won briefs from online skin care retailers Skin Rejuve Direct, luxury fashion retailer Piajeh and the online retailers of non-branded cycling equipment, Cycle Stuff Direct. Gravytrain will redesign and build Skin Rejuve Direct’s website, while building a whole new brochure website for Piajeh. Cycle Stuff Direct has tasked Gravytrain with creating a new e-commerce system.
Gravytrain will also look after all PPC campaigns for three websites for web design company Fruity Media Group.
Kevin Taylor, CEO at Gravytrain, said:
“Winning a brief from a global consultancy like Hay Group, along with six other clients in quick succession, is a great compliment to our team. The fact that we can deliver such broad activity across a wide range of sectors is something we are very proud of. These wins clearly demonstrate our credentials as a full-service digital agency.”
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