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Golf star Sophie Lamb turns professional ahead of Hero Women's Indian Open

Golf star Sophie Lamb turns professional ahead of Hero Women's Indian Open

Wasserman are delighted to announce the signing of top amateur English player Sophie Lamb. Lamb has had an impressive amateur career and is to turn professional at this week’s Hero Women’s Indian Open. She will be represented at Wasserman by Brendan Taylor, Executive Vice President and Head of Golf EMEA.
Fri 19 Oct 2018

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New SunLife funeral campaign lifts the lid on the final taboo: ‘the F word’

New SunLife funeral campaign lifts the lid on the final taboo: ‘the F word’

SunLife has launched an integrated campaign in support of its new Guaranteed Funeral Plan. The drive, delivered by launch specialist agency Five by Five, spans out-of-home, experiential, DRTV, radio, door drops, direct mail and local press ads.
Tue 16 Oct 2018

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Respect your elders: It might just be your best online strategy

Respect your elders: It might just be your best online strategy

Quick! Grab your doomsday supplies and get to the bunker…. the pensioners are coming. New research from the ONS shows the proportion of 65+ year olds who shop online tripled over the last decade. TRIPLED. From 16% to nearly half of that age group now buy things like the rest of us.
Mon 15 Oct 2018

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HAT launches ‘Inspiring Minds’ project to celebrate the golden age of advertising

The History of Advertising Trust (HAT) has launched a new project sponsored by the National Lottery which reveals the stories of some of the most creative Adland legends from the Golden Age of British advertising.
Fri 12 Oct 2018

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How Digital Virtual Experiences Reinforce the Physical Environment

How Digital Virtual Experiences Reinforce the Physical Environment

Connecting with consumers on a deeper, more personal level through physical storytelling reinforced by digital experiences can help brands to differentiate themselves.
Fri 12 Oct 2018

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World Media Awards 2019 open for entry with new category to honour the best Innovator & Leader in content marketing

World Media Awards 2019 open for entry with new category to honour the best Innovator & Leader in content marketing

The awards are the only ones to celebrate internationally targeted, cross-platform content campaigns
Wed 10 Oct 2018

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Satore Tech completes VR post-production for Philharmonia Orchestra’s latest VR film

Satore Tech completes VR post-production for Philharmonia Orchestra’s latest VR film

The Philharmonia Orchestra has debuted its latest VR experience at Royal Festival Hall at the Southbank Centre alongside the opening two concerts of the Philharmonia’s new season. Satore Tech has recently completed VR stitching for the Mahler 3: Live from London film. Satore Tech’s remit is to offer clients new types of technology-led experiences, supported by research and new product. This is the first project completed by the company since it was launched in June this year.
Wed 10 Oct 2018

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Women’s Charity Marks Centenary of Vote With New Site

Women’s Charity Marks Centenary of Vote With New Site

Manchester-based digital and creative agency Access has produced a new website for a major UK charity supporting women’s rights and safety.
Mon 08 Oct 2018

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St Ives Relaunches as Kin + Carta With Game-Changing Connective Model

St Ives Relaunches as Kin + Carta With Game-Changing Connective Model

St Ives, the international marketing services group, today announces that it has re-launched as Kin + Carta, a next-generation digital transformation business built for clients in search of seamless digital solutions.
Fri 05 Oct 2018

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Survey reveals industry’s most important digital trends

Survey reveals industry’s most important digital trends

In a new survey, Chatbots are still at the top spot as the digital trend considered most important for organisations to embrace in the coming months.
Wed 03 Oct 2018

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ButterflyCannon cut to the chase with disruptive new rum brand : Cut Rum

ButterflyCannon cut to the chase with disruptive new rum brand : Cut Rum

ButterflyCannon create the brand positioning, identity and packaging design for an exciting new rum brand,
Wed 03 Oct 2018

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Spotify celebrates international podcast day with Twitter campaign

Spotify celebrates international podcast day with Twitter campaign

Spotify is celebrating its growing library of podcasts on International Podcast Day on 30th September 2018 with a one-day Twitter campaign developed by media agency UM, in collaboration with creative agency Byte and tech platform Blue Robot.
Tue 02 Oct 2018

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AudienceProject launches first individually-based addressable TV measurement

AudienceProject launches first individually-based addressable TV measurement

New tool enables profiling and evaluation of addressable TV in real time
Fri 28 Sep 2018

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Believe in Better Brand Consistency and a Stronger Market Presence

Believe in Better Brand Consistency and a Stronger Market Presence

Most brands suffer from inconsistency across substrate and geographic region -- read about why color is so important in packaging.
Thu 27 Sep 2018

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Rafferty's Garden Asian Campaign Thru If Agency

Rafferty's Garden Asian Campaign Thru If Agency

Manchester based IF Agency has been appointed to develop a brand campaign for Rafferty's Garden baby food.
Thu 27 Sep 2018

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New research reveals the secret behind brands that are enduring in the FMCG sector

New research reveals the secret behind brands that are enduring in the FMCG sector

Analysis revealed today has shown the qualities that brands in declining FMCG sectors need to possess if they want to buck the trend and grow. Unusually, it suggests that deep and meaningful relationships are not always the best option: brands can also become ‘friends with benefits’ or ‘teammates’.
Thu 27 Sep 2018

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Green and Black's brings decadence to the nation in new experiential campaign

Green and Black's brings decadence to the nation in new experiential campaign

Behavioural communications agency HeyHuman is launching a nationwide sampling campaign for Green and Black's to promote the brand’s recently introduced range of luxury, bite-sized chocolates, ‘Velvet Fruit’.
Fri 21 Sep 2018

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Anthem Benelux Wins Silver at the 2018 Pentawards

Anthem Benelux Wins Silver at the 2018 Pentawards

Anthem, a global creative agency connecting people and brands through design, has been honored with a Silver award in the 2018 Pentawards Worldwide Packaging Design Competition.
Fri 21 Sep 2018

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Student property enquiries surge 73% following portal revamp

Student property enquiries surge 73% following portal revamp

AccommodationforStudents.com, the UK’s most visited student accommodation search website, has had a 73% boost in student property enquiries following a complete revamp of its website.
Wed 19 Sep 2018

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Topps Tiles Appoints Code For Performance Programme

Topps Tiles Appoints Code For Performance Programme

The UK’s biggest tile specialist Topps Tiles has appointed digital agency Code Computerlove to support its drive to deliver the optimum online experience and improving the multi-channel customer journey.
Wed 19 Sep 2018

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